AI operations for small and medium businesses

Run your business by text.

Your team messages Iris. Iris gets answers, follows up with vendors and clients, and keeps work moving across WhatsApp, Instagram and email.

Join the free beta See what Iris does
WhatsAppInstagramEmailCalendar

Works with WhatsApp, Instagram and email today. Texting Iris directly is in development.

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Irisonline

Built for the whole team, not one person.

Everyone texts the same Iris. Iris knows who does what, what each person should see, and what needs the owner.

O
OwnerSees everything that needs a decisionWhat needs me today?
M
OperationsSees every location and vendorHas the technician confirmed?
S
SalesSees clients and ordersDid the client approve the quote?
K
Site managerSees only their own siteWho can cover the morning shift?

What Iris is built to do.

Every capability works through a conversation. Your team asks in plain words. Iris does the back-and-forth. Some of this is available now, and the rest is in development with our beta businesses.

01Available now

Remembers what was agreed

Ask anything. Iris answers from your team's past conversations and shows where it learned it.

Which finish did the Mehta family pick for the kitchen cabinets?
Matte walnut with brushed brass handles. They chose it on 3 September and confirmed it on 5 September.WhatsApp · 3 Sep and 5 Sep
Nobody wrote it down. Iris found it in the conversation.
02Available now

Gets answers from the right person

When Iris doesn't know, Iris asks whoever does, brings the answer back, and follows up if they go quiet.

Is the venue OK with a 7 AM load-in on Friday?
Asked the venue manager. No reply by noon, so I reminded them. Confirmed for 7 AM, loading bay B.
Asked on WhatsApp, matched the reply, answered the person who asked.
03In development

Every channel, one conversation

A request that starts on Instagram and ends on email stays one piece of work.

A retailer asked on Instagram for 40 cartons. The warehouse confirmed stock on WhatsApp. The quote went by email, and they approved it with a PO this morning.
Instagram, WhatsApp and email, followed as one order.
04In development

Rules you set in plain words

Tell Iris once. It runs every time, at any hour.

Whenever someone misses a shift, ask the backups at the nearest location. First yes gets it.
Set. Two shifts covered today, at 6:10 AM and 7:40 PM. Nothing needed you.
Runs across every location without anyone asking.
05In development

Boards that build themselves

After a few weeks, Iris maps how your business actually runs and sets up a board for each recurring flow. Nobody updates them. They move as the conversations move.

Your team's work runs on 8 recurring flows. Vendor issues usually get stuck at the credit note.
Reported→Vendor told→Promised→Credit note→Settled
Learned from the conversations, not set up by hand.
06Available now

Knows who does what

Roles, who sees what, and who decides what. Iris routes each question to the person who owns it.

Customer wants a Rs 1,200 refund.
That's above your limit, so I've sent it to the owner with the order details.
Site managers see their own site. Big decisions go to the owner.
07In development

Works with your calendar

Visits, deadlines and renewals go on the calendar, and Iris confirms them before they happen.

The technician is booked for Thursday 11 AM. I'll confirm with him Wednesday evening and tell the site manager.
Booked, confirmed the day before, everyone told.
08In development

A morning summary

Every morning, Iris tells the owner what needs them and what the team handled.

Good morning. Two things need you today: a Rs 48,000 equipment quote and a supplier asking for a 12 month rate. The team handled 23 other things since yesterday.
Sent at 8 AM, every day.

What your business uses today does part of this.

Iris brings it together, around the conversations your team already has.

Shared inboxWATI, MissiveProject boardsmonday.comAI agentsLindyAutomation softwareZapierIris
Connects WhatsApp, Instagram and emailPartlyEmail onlyPartlyPartlyYes
Answers from your team's conversations, with the sourcePartlyPartlyPartlyPartlyYes
Asks the right person and brings the answer backNoNoFor one personNoYes
Follows one piece of work across channelsNot listedNoNoNoIn development
Rules set in plain wordsPartlyYesYesYesIn development
Boards built from conversationsNoFrom a promptNoNoIn development
Roles and who sees whatYesYesNot listedNot listedYes
Your whole team texts itNoIn the appFor one personIn the appIn development

Based on each product's public pages, September 2026.

Start with one piece of work.

The free beta is for growing small and mid-sized businesses that rely heavily on WhatsApp, Instagram and email, alongside the other tools they already use.

  1. Pick one recurring taskThe one your team follows up on every week.
  2. Connect your channelsIris learns from your team's conversations.
  3. Use it for 30 daysOne person uses Iris daily. We check in for 15 minutes a week.